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You, Me & ChatGPT

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Have you heard of ChatGPT? Of course you have. It's the latest buzzword in the digital marketing world, and it's already changing the game as we know it. ChatGPT is a cutting-edge artificial intelligence language model developed by OpenAI,…
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Do we skip ads on sight?

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TikTok has become an indispensable tool in the advertising industry, and our dependence on it continues to rise. However, compared to our fast-commerce cousin America, we are still operating in an early-maturity phase. Of TikTok’s 100 million…
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How to Create Valuable Content for TikTok

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Ah, TikTok. Give an inch, give a mile. TikTok users approach content in a very different way than other channels. Users are served content without the need to select or seek with intent. Instead, the platform serves content that is performing…
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Damn Good in the Making

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Damn Good was born out of the high-powered Melbourne digital marketing agency, Social Garden. After a decade in the property and education market, our team has evolved into a highly effective marketing machine. We’ve found ourselves rolling…
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